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Financial Wellness Programs
Financial Footwork partners with corporations, professional sports organizations, and universities to reduce financial stress, improve engagement, and drive measurable behavior change.
Corporations and Employers
Professional Sports Organizations
Universities and NIL Programs
Individuals
When people are financially stressed, organizations feel it. Engagement drops. Productivity suffers. Retention weakens. Distraction becomes a performance problem that no benefit package alone can solve.
Financial Footwork delivers structured financial wellness programs built around the specific realities of your organization, not generic content designed for the broadest possible audience. The goal is measurable behavior change, not checkbox education.
Whether you lead a company, a professional sports team, or a university athletic program, the underlying challenge is the same: your people need real financial skills, not just resources.
Corporations and Businesses
Financial stress reduces productivity, accelerates voluntary turnover, and prevents employees from fully utilizing the benefits their employers already provide. Most benefit packages address the symptom. Financial Footwork addresses the root cause.
Professional Sports Organizations
Financial pressure follows athletes onto the field, into the locker room, and into contract negotiations. Athletes with financial confidence perform with fewer distractions and greater long-term stability.
Universities and NIL Programs
Student-athletes and college students are navigating real income, contracts, and financial decisions with no formal training. NIL changed the stakes. The financial education system has not kept up.
individuals
Whether you are an employee, an athlete, or someone building your financial foundation from scratch, Financial Footwork delivers personal finance tools, workbooks, and coaching resources designed to help you take control of your money and build lasting wealth.
Vault by Financial Footwork: a scalable financial wellness platform built to reduce employee financial stress, strengthen engagement, and support long-term retention across your organization.
EXPLORE WORKFORCE SOLUTIONSPerformance-based financial education that supports athletes navigating complex income structures, tax obligations, career transitions, and long-term wealth strategy.
EXPLORE PRO ATHLETE SOLUTIONSNIL University by Financial Footwork: comprehensive financial education that prepares student-athletes for NIL income management, taxes, contracts, and long-term planning
EXPLORE NIL UNIVERSITY SOLUTIONSMy Money Playbook workbooks and on-demand financial training resources built for individuals and families ready to take control of their money, reduce debt, and build a financial foundation that lasts.
EXPLORE INDIVIDUAL SOLUTIONSA performance-based financial wellness framework designed to drive measurable behavior change across organizations.
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Targeted financial education tailored to the realities of your workforce, professional teams, or student populations.
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Structured tools, guided exercises, and practical implementation strategies that move individuals from knowledge to action.
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Reinforcement systems and ongoing coaching structures that sustain long-term financial stability and measurable improvement.
Unlike passive content libraries or one-time workshops, the Train Your Money Performance Model™ integrates education, implementation, and accountability to strengthen organizational performance over time.
Selected by high-performance organizations to deliver financial programs that drive measurable behavior change and lasting workforce impact.
Designed to support measurable outcomes across corporate, professional sports, and university environments.
When employees feel financially stable, engagement increases, retention strengthens, and benefit utilization improves.
Improved employee engagement and daily productivity
Stronger retention driven by financial stability and confidence
Improved benefit utilization across the workforce
Structured financial education reduces off-field distraction and equips athletes and students to navigate income, taxes, and long-term planning with greater clarity and confidence.
Reduced financial distraction and off-field money stress
Stronger fraud protection and contract literacy
Confident career transitions and post-career financial stability
Student-athletes equipped with real financial skills navigate NIL income, taxes, and contracts with greater clarity and fewer costly mistakes.
Greater financial confidence among student-athletes
Reduced NIL confusion, financial missteps, and fraud exposure
Stronger long-term financial decision-making beyond college
Practical tools, structured workbooks, and on-demand resources that help individuals build a real financial plan and stick to it.
A clear, actionable personal budget and spending plan
Stronger credit, reduced debt, and growing savings habits
Long-term wealth building skills that last beyond the workbook
Founded in 2017, Financial Footwork partners with corporations, professional sports organizations, universities, and individuals across the United States to deliver structured financial wellness programs grounded in performance and accountability.
Our team brings decades of combined financial services and coaching experience, translating complex financial topics into practical systems that drive measurable behavior change.
From workforce financial wellness platforms to athlete-focused education and NIL programming, Financial Footwork delivers scalable solutions built for each organizational environment.
Programs are never generic. Every engagement is scoped to the specific financial pressures, demographics, and goals of your organization.
Live keynotes, on-site workshops, digital resources, and custom strategy. A complete financial wellness infrastructure, not a one-time event.
Led by NFL Money Coach Hillary Seiler, with 9+ seasons working inside NFL and NBA organizations delivering financial programs at the highest level.
Financial Footwork is a team of highly-skilled financial wellness consultants who provide resources and financial coaching for organizations small and large.
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“Undoubtedly one of the best financial education platforms in the world. Financial Footwork delivers structured programming that moves seamlessly from foundational financial principles to advanced concepts. If you want your people equipped with a practical financial playbook that supports long-term wealth building and stability, Financial Footwork positions them to succeed well beyond their careers.”
Every organization is different. Tell us about yours and we will build a program around your workforce, your athletes, or your student-athlete population.
✓ Corporations and HR teams
✓ Professional sports organizations and front offices
✓ Universities and athletic departments
✓ Individuals looking for personal financial coaching and resources
✓ Available in-person and virtual nationwide
Employee financial wellness is a key component to a successful corporate culture. Our employee financial wellness programs, trainings, and resources provide the platform employees need to find success with in their personal financial life.
As one of the top NFL money coaching organizations in the country for the last 7 years, we pride ourselves in our athlete-tested and -approved financial programming platform. We help athletes take the step into pro sports, aid them in their transition into a professional player, and work with them through their tenure as a pro.
With the rise of Name, Image, and Likeness Rights (NIL), college athletes are earning money at an unprecedented rate. Financial programming at the college level is essential to the success of these individuals. Our NIL & financial wellness platform for collegiate athletes addresses the fundamentals of money, how personal finance works, and prepares them for personal financial success.
Increase Employee Productivity
Improve Financial Security
Reduce Financial Stress
Elevate Holistic Health
Enhance Employee Benefit Usage
Boost Employee Retention
Strengthen Employee Engagement
Empower Financial Growth
Financial coaching is one-on-one support that helps you build money habits, set realistic financial goals, and stick to them. Unlike a financial advisor who manages investments, a coach focuses on day-to-day money skills like budgeting, saving, and tackling debt.
A financial coach helps you manage the behavior side of money like budgeting, spending patterns, and accountability. Advisors usually handle investment strategies, while financial therapy looks at the emotional side of money. Coaching fills the gap by giving you tools and structure for daily money decisions.
Anyone who wants clearer control over personal finances. Common clients include young professionals paying off debt, families building emergency savings, and people working toward milestones like a first home, starting a business, or retirement preparation.
Most clients see clearer budgets, lower money stress, higher savings rates, and better daily decisions. With consistent effort, you can expect stronger financial stability and progress toward your goals.
Many programs start with weekly or bi-weekly sessions to build momentum, then shift to monthly check-ins for accountability. The cadence adjusts to your goals and progress.
Yes. Coaching can help you avoid costly mistakes, cut waste, and follow a plan that improves your financial health over time. The payoff comes from better habits and smarter choices that compound.
What benefits do employees receive?
◾ Our full suite of on-demand resources including:
▫ 100+ video tutorials
▫ 40+ interactive digital financial downloads & workbooks
▫ On demand courses
◾Resoures for all types of learning styles
◾Onsite events & workshops
What benefits will your business receive?
A tailor-made financial wellness program and resources including:
◾ A personal financial wellness account manager
◾ Implementation & program launch guide
◾ Key engagement strategies and tracking
Financial Footwork helps thousands of people across the United States, including professional athletes, corporations, small businesses, young professionals, military members, entrepreneurs, first responders, and more. The Footwork Team can help you improve your financial wellness platforms & provide financial independence to the employees and team members you serve.
